Email marketing

Keep customers connected.
Give them a reason to return.

Our people manage email campaigns and customer lifecycle flows, connecting your products, brand story and promotions to the wider DTC operation.

Talk through your eCommerce plan

Real people.
Your Twin Two team.

What our team manages.

The daily tasks behind email marketing, connected to the rest of your online business.

Campaign planning

Plan newsletters, product launches, seasonal offers and the calendar around your assortment.

Welcome flows

Manage consent-based welcome journeys that introduce the brand and help customers explore the store.

Post-purchase & retention

Coordinate relevant follow-up, product information and repeat-purchase messaging with customer care.

Copy & creative

Manage subject lines, email copy, images and offers around a consistent brand experience.

Audiences & store coordination

Organize relevant customer segments and connect email content with product pages, landing pages and promotions.

Performance review

Review campaign and flow results alongside sales and customer behavior, then manage the next improvements.

Talk through your eCommerce plan

How the work connects.

A product launch connects the email announcement, store collection and product page to the same offer. Our people manage that calendar and content together, then use customer response to plan the follow-up.

Discuss your operating needs

Your store and marketplaces.
Managed as one business.

The product facts, offer calendar and customer experience should work together. Our people adapt the work to each channel while keeping the wider business in view.

Explore channel services

Your questions, answered.

Do you manage newsletters and automated email flows?

Yes. Our people manage campaign calendars, newsletters, launches and relevant welcome, post-purchase and other lifecycle flows using consent-based audiences and compatible tools.

How does email marketing connect with our other channels?

We coordinate product facts, brand creative and promotional timing with the store, advertising and wider channel plan. Email supports direct customer relationships and repeat purchases.

Is this part of your full-service management?

Yes. This work is managed by our people as part of the connected eCommerce operation, alongside content, advertising, pricing, promotions, customer support and daily channel management.

Do we need to purchase channel-management software?

No. Our own software and standard supported channel connections are included at no additional software cost. You can see products, prices, promotions and channel data while our people manage the daily work.

Talk through your eCommerce plan

A useful first conversation.

Tell us where you sell and what you want to build. We’ll talk through your priorities and whether our team is a good fit.

Your business today.

Your products, current channels, existing team and the work that needs attention.

A practical starting point.

The channels and responsibilities that fit your products, resources and next stage.

The partnership.

What our people would handle, what you provide and how the sales-based fee works.

Talk through your eCommerce plan